Advanced SEO Techniques

Advanced SEO Techniques

Advanced SEO techniques are a set of tactics and strategies that go beyond the basics of SEO and require a deeper understanding of SEO, search engine algorithms, and marketing technology[1][2][3][4][5][6]. 


These techniques can give your website a competitive edge by helping it rank higher in search engine results and attract more organic traffic.



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Advanced SEO Techniques You Can Implement


Schema markup & structured data

Schema markup is structured data that provides search engines additional information about your website's content. By including schema markup on your website, you can improve its search engine ranking and visibility[4].


Voice search optimization

With the increasing use of voice search, it's important to optimize your website for voice search queries. This includes using natural language, answering questions directly, and optimizing for featured snippets[1][2][3][5].


Video SEO

Video content is becoming increasingly popular, and optimizing your videos for search engines can help improve your website's search engine ranking and visibility. This includes optimizing video titles, descriptions, and tags, as well as creating video transcripts[1][2][3][5].


Multilingual & international SEO

If your website targets a global audience, it's important to optimize it for different languages and regions. This includes using hreflang tags, creating localized content, and optimizing for local search engines[1][2][3][5].


AMP (Accelerated Mobile Pages)

AMP is a technology that helps improve the loading speed of mobile web pages. By implementing AMP on your website, you can improve its search engine ranking and visibility on mobile devices[1][2][3][5].


Local SEO

Local SEO is the process of optimizing your website for local search queries. This includes optimizing your Google Business Profile, building local citations, and getting positive customer reviews [6]. Learn more in the Local SEO Guide.


Launch a Podcast 

Podcasts are becoming increasingly popular, and launching a podcast can help improve your website's search engine ranking and visibility. 


The links provided by Podcast Platforms like Spotify, Apple, Amazon Music, and YouTube Podcasts (amongst others), give your website Tier 1 Backlinks.


You will need to optimize your podcast titles and descriptions, as well as promote your podcast on social media[1][2][3][5].

Next steps for your SEO learning path

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